Trends and timing
Genre trends
Each genre’s share of demand over the last twelve months.
- Controls
- Time range
- Plans
- Starter and above
- Used by
- Streaming platforms, Distributors and sales agents
Genre trends
Last 30 days All sources Illustrative sample Twelve-month change in demand Risers and fallers
- Suits 312K watchers +184%
- The Rookie 312K watchers +121%
- Teach You a Lesson 312K watchers +67%
- The Mandalorian and Grogu 311K watchers +42%
- Vikings 307K watchers -28%
- Sesame Street 304K watchers -46%
What it answers
How the share of demand splits by genre over the last twelve months, and which genres are gaining.
How to read it
One line per genre, share of demand by month. The table below lists each genre’s share in the window and its change. Because it is share, genres compete: one genre gaining means another giving way.
On the page
- Time range applies; the chart always shows twelve months for context.
- Filters: market, format.
- Columns: genre, share, watchers, change, leading title.
Tips
Pair it with genre by country. A genre gaining share worldwide is one thing; a genre gaining in a market where you hold nothing is a commissioning brief.